Who We Are

About NewLucky — The Story Behind Bangladesh's Trusted Betting Platform

How newlucky started, what we believe in, and what we have in mind for players in Bangladesh — all in one place.

500K+ Active Members
Licensed & Secure
24/7 Support in Bangla
2019
Founded — in Bangladesh
500K+
Registered Members
20+
Sports Section
98%
Member Satisfaction Rate
Our Story

How newlucky Got Started

In 2019, a group of young tech enthusiasts and sports fans came together to launch newlucky. They had one goal — to bring a reliable, easy-to-use, and safe online betting and gaming platform to everyday people in Bangladesh. At the time, most betting sites in Bangladesh were in English, payment methods were complicated, and support was not available in Bangla. newlucky was built specifically to solve those three problems.

A Bengali-language interface, bKash-Nagad-Rocket payments, and 24-hour customer support in Bangla — these three things have set newlucky apart from the start. Over the past few years, more than 500,000 registered members have chosen newlucky, and that means more to us than anything.

Our Core Principles: Player trust and safety come before everything else. Every decision at newlucky is made with members' wellbeing and security at its core.
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SSL Encrypted
256-Bit Security
✅
Licensed
International License
⚡
Fast Payments
Withdrawals in 15 Minutes
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Support in Bangla
24/7 Live Chat
📱
Mobile First
Easy on Every Device
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Fair Play
RNG Certified

Our Mission & Vision

What newlucky Is Working Towards

Newlucky's mission is to make online betting and gaming accessible to everyone across Bangladesh — safely, conveniently, and in their own language.

— The newlucky Founding Team

What We Believe In

Online entertainment should be equally accessible to everyone.
Protecting players' personal information and funds is our foremost responsibility.
Transparency and integrity are the foundation of long-term trust.
Responsible gaming isn't just a slogan — it's part of what we do every day.
Understanding Bangladesh's culture and serving users based on their real needs.

What Sets newlucky Apart

Our Commitment Across Everything We Do

A Complete Bangla Experience

From registration to withdrawal, the entire newlucky platform can be navigated in Bangla. Customer support, help guides, and promotions are all available in Bangla — because we believe everyone has the right to be served in their mother tongue.

Pay via bKash, Nagad & Rocket

Deposit and withdraw using Bangladesh's most popular mobile banking methods. Payments on newlucky are fast, secure, and hassle-free. Most withdrawals are completed within 15 minutes.

Top-Level Security

Newlucky uses 256-bit SSL encryption. Members' personal information and financial data are stored with the highest level of security. Two-factor authentication (2FA) is available on every account.

24/7 Support in Bangla

No matter what time of day, newlucky's support team is ready to help you in Bangla. Reach us via live chat, email, or phone — and get a fast response in your own language.

Cricket & Sports Focus

Knowing how deeply Bangladeshis love cricket, newlucky offers dedicated cricket markets, live scores, and in-depth analysis. We always strive to offer the most competitive odds on Bangladesh national team matches.

Responsible Gaming

Newlucky believes entertainment should be fun — not stressful. That's why we offer daily limits, self-exclusion, and cooling-off periods. Our members' wellbeing matters more to us than profit.

Newlucky Understands the Bangladesh Market

Many platforms operating in Bangladesh are built primarily for other markets — they treat Bangladesh as just another territory. newlucky thinks differently. Everything here is designed with the Bangladeshi user in mind — from payment methods and customer service to game selection and promotional planning.

People in Bangladesh love cricket — and newlucky knows that well. That's why every Bangladesh cricket match comes with detailed markets, live updates, and exclusive promotions. Special seasonal offers are available for the IPL, BPL, and World Cup, because these tournaments mean something special to cricket fans in Bangladesh.

Transparency Is Our Strength

The biggest problem with online platforms is the lack of trust. Many sites hide bonus terms in the fine print, delay withdrawals, or go silent on support. newlucky has taken the opposite approach from day one. Bonus terms are clearly stated here — no hidden traps, no surprises.

When it comes to withdrawals, newlucky's policy is to process them as fast as possible — in most cases within 15 minutes to 1 hour. For KYC-verified members, even larger withdrawals don't take long. This transparency and speed is what has made newlucky a platform members can trust.

Investing in Technology & Innovation

Newlucky is more than a betting site — it's a technology company that operates a betting platform. Our engineering team is constantly improving the platform: faster loading, a cleaner interface, and a more stable live odds system. The platform is specially optimised for mobile use, because most users in Bangladesh access it from a smartphone.

The Live Betting section brings together real-time odds updates, in-play statistics, and live scores — all in one place on newlucky. Casino games use a verified RNG (Random Number Generator), meaning every result is completely random and cannot be manipulated in any way.

Our Members Are Our Greatest Inspiration

Newlucky has over 500,000 registered members — from Dhaka to Chittagong, Sylhet to Rajshahi, Mymensingh to Barisal. People from different districts, different walks of life — all of them have found a reliable platform in newlucky. That trust is what motivates us to keep improving every day.

New features, new games, and new promotions are added every month. Member feedback is fed directly into product development — because we believe the people who use the platform know best what needs to improve.

Responsible Gaming — Not Just Words, But Action

Responsible gaming at newlucky is a real, built-in system — not just a page on a website. Every member can set daily deposit limits, weekly loss limits, and self-exclusion directly from their account settings. If you feel your gaming is getting out of control, contact the support team immediately — expert advice and assistance are available.

Our system can detect unusual betting patterns and will reach out to the member when this happens. It's a small step on our part, but it can make a real difference to a member's wellbeing.

Our Values

The Principles That Guide newlucky

1
Honesty & Transparency

Bonus terms, payout rates, game rules — everything is clearly communicated. No hidden information, no misleading promotions. We do exactly what we say.

2
Member Protection First

The highest-grade technology is used to protect personal data and financial information. Member data is never shared with any third party.

3
Fair & Equal Opportunity

Every member at newlucky is equally valued. Whether you're new or a long-time member, everyone deserves the same quality of service. No exceptions, no discrimination.

4
Continuous Improvement

Newlucky keeps getting better, driven by member feedback. New features, faster service, and a smoother experience — it's an ongoing process.

5
Community Responsibility

Contributing to Bangladesh's sports culture and the development of the younger generation is part of newlucky's social responsibility. We're not just a business — we're part of the community.

6
Responsible Gaming Culture

Newlucky actively works to make gaming what it should be — entertainment. Limit-setting tools, self-exclusion options, and awareness resources are always available.

Our Milestones

2019
The newlucky Journey Begins
Official launch as Bangladesh's first Bangla-first betting platform. 10,000 members joined within the first month.
2020
bKash-Nagad Payment Added
Bangladesh's most popular mobile banking methods are integrated directly into the platform. Membership surpasses 50,000.
2021
Live Casino & In-Play Betting
Real-time Live Casino and in-play Sports Betting go live. Registered membership surpasses 100,000.
2022
VIP Loyalty Program Launched
A five-tier VIP programme launches. Regular members start earning points and redeeming them for exclusive rewards.
2023
Mobile App Launch
Optimised apps for Android and iOS launch. Registered membership surpasses 300,000.
2026
500K+ Member Milestone
newlucky's membership surpasses 500,000. Recognized as Bangladesh's most trusted betting platform.

Meet Our Team

Behind newlucky is a dedicated team of technologists, sports analysts, customer service specialists, and financial security professionals.

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Tech Team
Engineering
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Sports Analyst
Odds & Markets
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Support Team
Customer Care
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Security Team
Security & Fraud
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Payments Team
Finance & Payments
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Content Team
BD Local Team
Our presence in Bangladesh:

Newlucky's customer support and content teams are based in Bangladesh. We have local team members working in Dhaka, Chittagong, and Sylhet. Their deep understanding of Bangladeshi culture and the local market is exactly why newlucky is so effective at meeting local needs.

Contact Us

For any questions or assistance

Email Support
support@newlucky.club — you'll typically get a reply within 2 hours.
Live Chat
24/7 live chat in Bangla — just click the chat button at the bottom right of the site.
Phone Support
Direct phone support is available for selected VIP members.
Help Center
Answers to common questions are available on the FAQ page — the quickest way to find a solution.

FAQ

newlucky follows the highest industry standards to protect members' personal information and financial data. The platform uses 256-bit SSL (Secure Socket Layer) encryption — the same technology used by the world's leading banks. This means your data cannot be read or stolen by third parties during transmission. Two-factor authentication (2FA) is available for financial transactions — with it enabled, no one can access your account even if they know your password. On the matter of personal data — newlucky never sells or shares members' names, phone numbers, banking details, or any other personal information with third parties. Data is used solely for platform operations and KYC verification. Member funds are also held in a separate trust account, keeping your money protected under any circumstances. If any suspicious activity is detected, the account is immediately locked and the member is notified.

No — to create an account on newlucky, you must be 18 years of age or older. This isn't just a rule — it reflects our firm belief that minors should stay away from online betting and gambling platforms. Age must be verified during KYC using a national ID card or passport, and there is no way to bypass this process. If someone registers with false information and is later found to be under 18 during KYC, the account is immediately closed and the balance is refunded. We urge parents to ensure their children do not use newlucky or any similar platform. If you suspect a minor is using an account, contact us immediately at support@newlucky.club — we will act swiftly.

Join the newlucky Family

Over 500,000 members have already chosen newlucky. Join them — register now and get started with a 100% Welcome Bonus + 50 Free Spins.

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